Controlling the supply chain is essential to the strategy of bringing to market the highest quality products. This is why the intention in to the future will be do replicate the vertically integrated model implemented by Whitechapel Holdings Inc. in California USA.
While it is the intention to import products from Whitechapel Holdings Inc in the initial stages, the Whitechapel Australia’s strategy will include developing a farm/s to grow the specific strains of cannabis to supply raw material for the Laughing Frog Nutra CBD oil range plus other plant based horticulture (either under licence or specific Whitechapel Australia developed varieties).
Whitechapel Holdings Inc. created Runnymede to be a self-contained cultivation resource; the intention is to buy/lease property which is fully licensed to grow hemp. Also, the opportunity to be the only farm to grow Queen Garnet Plum trees in the US is very exciting. The commercial strategy is for Whitechapel/Runnymede to become a vertically integrated provider controlling every stage from planting to the end user; the economy of scale is expected to be significant. The expansion goals of the company will include:
- Purchase/lease or joint venture a licensed property.
- Consulting with property owner to manage the grow for a 50/50 split of revenue after expenses.
- Construction of greenhouses if property is suitable. Ensuring that each greenhouse is capable of at least 2 harvests per year.
- Consulting contract will include installation of a watering and nutritional drip system
- Planting of indoor and outdoor plants
- RD&E for horticultural and agricultural advancements to grow the best hemp and maintain the quality of the raw materials to be used in the laughing Frogs family of products.
Whitechapel has been part of developing an extraordinary opportunity in Oregon, the project is in its very early stages but promises to to be very exciting and will give Runnymede a flagship property to show as a business model. Another benefit will be increased access to specific strains of Hemp that can be used in the Laughing Frogs products as well as a whole new customer base.